https://www.zakonconsulting.com/news daily 0.75 2021-06-04 https://www.zakonconsulting.com/news/get-out-there-9pc5y monthly 0.5 2021-07-12 https://www.zakonconsulting.com/news/why-deserts-matter-too-2fxzr monthly 0.5 2021-07-12 https://www.zakonconsulting.com/news/new-hope-in-old-appalachia-r9b7s monthly 0.5 2021-07-12 https://www.zakonconsulting.com/home daily 0.75 2021-06-06 https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622744249454-V9PNUAUG3R8385MDPCWU/volunteer.jpg Project MOW - Who Three UX designers I led the UX research and presentation design One 2-week sprint UX Methods Business and User research Synthesis Ideation Sketching Wireframing Prototyping Usability Testing Iterations Deliverables Enhance the existing online User flow There was NO digital portal for volunteers Deep-dive into User requirements led to a fantastic new User experience New deliverable: Conceptual project turned client project https://images.squarespace-cdn.com/content/v1/5d3b3ed8084b6f00015405ba/1565894861758-1VX9YII126C6IJKL3AQP/Aro%252BHa_0073.jpg Project MOW - WOULD YOU WANT TO BE A MOW VOLUNTEER? Sage Meals-on-Wheels volunteers worked off paper – in 2021! They needed a way to access up-to-date and accurate delivery information for clients, so that they could efficiently care for their clients. IF SO, WHAT WILL MAKE THE JOB EASIER? See the changes made by HQ Provide a customizable map to all clients’ homes Allow quick and easy changes to the route Show the front of the clients house to verify the right place Give details about the client, so deliveries and checks on their well-being can be made efficiently Make the User Interface appealing, clear, simple WE KNEW WE WERE ON TO SOMETHING WHEN… Volunteers’ calls to the office are limited to wellbeing concerns Calls for delivery instructions are eliminated Our design was on-point with not only MOW NJ, but also with the largest MOW in the country - San Francisco https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824562236-42CWC4POM3I7G2R1LM97/P6+Journey+map.png Project MOW https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824674430-HDKR1KQQ4N42178YRFUH/P6+Sage+page.png Project MOW - PERSEVERANCE PAYS OFF – 1, 2, 3! 1) Do your homework! Research was a huge challenge. But we persevered … Strike one: There was NO portal for MOW volunteers. They had to look all over the site to find what they were looking for. And even then, it wasn’t sufficient information. So we could not conduct a heuristic evaluation. Strike two: We first sent out a User survey to the MOW office which did not send forward to their volunteer cohort. We then sent the survey to a number of MOW social media sites. Still no responses! Our last attempt was to send the survey to our General Assembly community. Still. No. Responses. Strike three: Because of these roadblocks, we were unable to conduct User interviews, card sorting, and affinity mapping. https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824722466-O4BHFLK65B5LSKD85IQB/P6+persona+photos.png Project MOW - 2) Be Undaunted! We needed more data for our design direction, So we persevered… My colleague visited MOW and conducted onsite interviews. He also went on a ride-along with volunteers and conducted contextual inquiries. Behind the scenes, two primary personas emerged which were validated by my comparative analysis discussions - Generational personas of an older, seasoned weekly volunteer and a younger, tech-savvy, intermittent volunteer. And through competitive analysis, we learned that online support for both personas of volunteers was much needed. https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824781948-HODIN7ZKIEUYAYXTMMZ7/P6+color+board.png Project MOW https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622745299168-KDQYI3L20PX762F5OZWR/unsplash-image-d1eaoAabeXs.jpg Project MOW - I am on a life journey and excited about the next turn … Born and raised in New York, started a family in Michigan, and next stop was California – who could have predicted that! I started my career track in Marketing (publicist to be exact), pivot to insurance, pivot again to security in the legal org of an energy company, recent pivot to fintech! Whew! This is where my interest began in focusing on a user-centric experience. (You thought I would tell you I am a UX designer first! :) So I followed my creative heart to a UX Design Immersive Course at General Assembly and will add these skills to my toolbox to continue serving customers in the tech space. I enjoy solving complex problems, leading a design-passionate team, and working cross-functionally with engineers, legal, product, and of course all the other teams that make a product successful. Looking to make a meaningful impact on the world – my goal is pride of team, company, family, and self! https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/bacecb73-8d79-4fcc-a2ed-ffbd948afee4/Screen+Shot+2021-06-04+at+12.41.43+PM.png Project MOW https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/ece33601-f002-4836-b383-991ac533d4ab/Screen+Shot+2021-06-04+at+12.41.52+PM.png Project MOW https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/8a60da52-134f-44d8-8c04-3952d286c62e/Screen+Shot+2021-06-04+at+12.42.03+PM.png Project MOW https://www.zakonconsulting.com/contact daily 0.75 2021-07-12 https://www.zakonconsulting.com/what-we-do daily 0.75 2021-07-12 https://www.zakonconsulting.com/home-1 daily 0.75 2021-06-05 https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622744249454-V9PNUAUG3R8385MDPCWU/volunteer.jpg Home (Copy) - Who Three UX designers I led the UX research and presentation design One 2-week sprint UX Methods Business and User research Synthesis Ideation Sketching Wireframing Prototyping Usability Testing Iterations Deliverables Enhance the existing online User flow There was NO digital portal for volunteers Deep-dive into User requirements led to a fantastic new User experience New deliverable: Conceptual project turned client project https://images.squarespace-cdn.com/content/v1/5d3b3ed8084b6f00015405ba/1565894861758-1VX9YII126C6IJKL3AQP/Aro%252BHa_0073.jpg Home (Copy) - WOULD YOU WANT TO BE A MOW VOLUNTEER? Sage Meals-on-Wheels volunteers worked off paper – in 2021! They needed a way to access up-to-date and accurate delivery information for clients, so that they could efficiently care for their clients. IF SO, WHAT WILL MAKE THE JOB EASIER? See the changes made by HQ Provide a customizable map to all clients’ homes Allow quick and easy changes to the route Show the front of the clients house to verify the right place Give details about the client, so deliveries and checks on their well-being can be made efficiently Make the User Interface appealing, clear, simple WE KNEW WE WERE ON TO SOMETHING WHEN… Volunteers’ calls to the office are limited to wellbeing concerns Calls for delivery instructions are eliminated Our design was on-point with not only MOW NJ, but also with the largest MOW in the country - San Francisco https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824562236-42CWC4POM3I7G2R1LM97/P6+Journey+map.png Home (Copy) https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824674430-HDKR1KQQ4N42178YRFUH/P6+Sage+page.png Home (Copy) - PERSEVERANCE PAYS OFF – 1, 2, 3! 1) Do your homework! Research was a huge challenge. But we persevered … Strike one: There was NO portal for MOW volunteers. They had to look all over the site to find what they were looking for. And even then, it wasn’t sufficient information. So we could not conduct a heuristic evaluation. Strike two: We first sent out a User survey to the MOW office which did not send forward to their volunteer cohort. We then sent the survey to a number of MOW social media sites. Still no responses! Our last attempt was to send the survey to our General Assembly community. Still. No. Responses. Strike three: Because of these roadblocks, we were unable to conduct User interviews, card sorting, and affinity mapping. https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824722466-O4BHFLK65B5LSKD85IQB/P6+persona+photos.png Home (Copy) - 2) Be Undaunted! We needed more data for our design direction, So we persevered… My colleague visited MOW and conducted onsite interviews. He also went on a ride-along with volunteers and conducted contextual inquiries. Behind the scenes, two primary personas emerged which were validated by my comparative analysis discussions - Generational personas of an older, seasoned weekly volunteer and a younger, tech-savvy, intermittent volunteer. And through competitive analysis, we learned that online support for both personas of volunteers was much needed. https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622824781948-HODIN7ZKIEUYAYXTMMZ7/P6+color+board.png Home (Copy) https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622745299168-KDQYI3L20PX762F5OZWR/unsplash-image-d1eaoAabeXs.jpg Home (Copy) - I am on a life journey and excited about the next turn … Born and raised in New York, started a family in Michigan, and next stop was California – who could have predicted that! I started my career track in Marketing (publicist to be exact), pivot to insurance, pivot again to security in the legal org of an energy company, recent pivot to fintech! Whew! This is where my interest began in focusing on a user-centric experience. (You thought I would tell you I am a UX designer first! :) So I followed my creative heart to a UX Design Immersive Course at General Assembly and will add these skills to my toolbox to continue serving customers in the tech space. I enjoy solving complex problems, leading a design-passionate team, and working cross-functionally with engineers, legal, product, and of course all the other teams that make a product successful. Looking to make a meaningful impact on the world – my goal is pride of team, company, family, and self! https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/bacecb73-8d79-4fcc-a2ed-ffbd948afee4/Screen+Shot+2021-06-04+at+12.41.43+PM.png Home (Copy) https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/ece33601-f002-4836-b383-991ac533d4ab/Screen+Shot+2021-06-04+at+12.41.52+PM.png Home (Copy) https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/8a60da52-134f-44d8-8c04-3952d286c62e/Screen+Shot+2021-06-04+at+12.42.03+PM.png Home (Copy) https://www.zakonconsulting.com/home-2 daily 1.0 2021-06-07 https://images.squarespace-cdn.com/content/v1/60b8eeabc658993c7b45aace/1622745299168-KDQYI3L20PX762F5OZWR/unsplash-image-d1eaoAabeXs.jpg Home - I am on a life journey and excited about the next turn … Born and raised in New York, started a family in Michigan, and next stop was California – who could have predicted that! I started my career track in Marketing (publicist to be exact), pivot to insurance, pivot again to security in the legal org of an energy company, recent pivot to fintech! Whew! This is where my interest began in focusing on a user-centric experience. (You thought I would tell you I am a UX designer first! :) So I followed my creative heart to a UX Design Immersive Course at General Assembly and will add these skills to my toolbox to continue serving customers in the tech space. I enjoy solving complex problems, leading a design-passionate team, and working cross-functionally with engineers, legal, product, and of course all the other teams that make a product successful. Looking to make a meaningful impact on the world – my goal is pride of team, company, family, and self! https://www.zakonconsulting.com/project-sofiahealth daily 0.75 2021-06-07 https://www.zakonconsulting.com/take-action daily 0.75 2025-05-09 https://www.zakonconsulting.com/portfolio-2 daily 0.75 2021-06-07 https://www.zakonconsulting.com/portfolio-2/project-six-asgla monthly 0.5 2020-05-20 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847421455-8JW2CPL3ZB56F2Z8ACLN/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Six https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847422112-G7ETRT5C07KF9PHFAV96/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Six https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847420762-AGPM8HHB51L8F01AAZN7/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Six https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847420322-U8QPDYBOD6HXYRSL8QW0/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Six https://www.zakonconsulting.com/portfolio-2/project-five-aej5h monthly 0.5 2020-08-27 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847419260-TLMPOGZEKRIR09EDXNAA/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847419968-YLRD4TYV9QU8K9LW04SP/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847418911-D6BSPWP8P3O9YAF5R3SO/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847418431-66X2HHF6ZNWKOC9VHLZI/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847417789-TGDSX064I3PZELTJI8Q1/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847417384-6R65UAAJW6EW4KUCUT6U/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847416982-R2067X6OPKY3MG304FSJ/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Five https://www.zakonconsulting.com/portfolio-2/project-four-tkz96 monthly 0.5 2020-08-27 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847905386-9EM9GLHE12726EXM68S4/image-asset.jpeg Projects At A Glance - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847906050-Q37PFW075QZ6YU9179YP/image-asset.jpeg Projects At A Glance - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847907929-YZFF0BD112Q9PF2G1BK6/image-asset.jpeg Projects At A Glance - Project Four - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://www.zakonconsulting.com/portfolio-2/project-three-wd4ak monthly 0.5 2021-07-12 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847412609-54WSVSAFRMKZEQTXDKB9/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Safari Animal Friends and Rescue https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847411947-BSOTI2122B2HLPAP3XSL/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Safari Animal Friends and Rescue https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847411502-9D27YNIMALNIHZYQ1CMG/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Safari Animal Friends and Rescue https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847410901-NW4BE1NIG86WQS26D48L/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Safari Animal Friends and Rescue https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847410514-YTA75TP5M5NY1DD11BB2/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Safari Animal Friends and Rescue https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847409407-NH9B3VB0PQWBG5LZEU5P/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Safari Animal Friends and Rescue https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847408362-3VSTKTYIWN0INM638YVD/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Safari Animal Friends and Rescue https://www.zakonconsulting.com/portfolio-2/project-two-f9bl7 monthly 0.5 2021-07-12 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847407784-0ZWK2VWHWVEO87VQWTE3/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project SofiaHealth https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847407287-985X24W2BPAEHHISD0C0/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project SofiaHealth https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847406849-K0MEB56K6G4CEGRZ4D2J/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project SofiaHealth https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847406249-J4HYEHES6F6UCY5TVM2A/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project SofiaHealth https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847405591-FZUNRUAT1SR1PVIL5TA8/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project SofiaHealth https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847404849-JBKU84SJXZL5LDL554SL/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project SofiaHealth https://www.zakonconsulting.com/portfolio-2/project-one-a9rl2 monthly 0.5 2021-07-12 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847404387-JU309UFEWQ1YR946FJVD/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Meals On Wheels (MOW) https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847403763-CNHK66ERZAP3FARA51ND/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Meals On Wheels (MOW) https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847403305-VJDKJA1VO786FIOO83WE/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Meals On Wheels (MOW) https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402884-2RBITFZTNVLDS1AJEKXW/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Meals On Wheels (MOW) https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402453-A0LKCHP0YA7NLI2E0WJA/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Meals On Wheels (MOW) https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402040-WALQWA4IM1JBBHBJZ731/20140301_Trade-151_0124-copy.jpg Projects At A Glance - Project Meals On Wheels (MOW)